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Brand guidelines » History » Revision 5

Revision 3 (Alice Underwood, 06/19/2026 09:46 AM) → Revision 5/6 (Ethan Costa, 07/22/2026 09:46 AM)

h1. Brand guidelines 

 * Tone of voice: clear, friendly, concrete. No jargon without an explanation. 
 * Colors and typography are defined in the design tokens. 
 * Every campaign has a brief, an owner and a result report. 


 * Update 2026-06-19: Updated the description with the final acceptance criteria. 

 * Update 2026-07-22: Tested locally and on staging, all green.