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Jonas Zimmerman, 05/31/2026 07:42 PM
Minor update
Brand guidelines¶
- Tone of voice: clear, friendly, concrete. No jargon without an explanation.
- Colors and typography are defined in the design tokens.
- Every campaign has a brief, an owner and a result report.
- Update 2026-05-31: Moved to the next sprint because of higher priority hotfixes.
Updated by Jonas Zimmerman 5 months ago · 5 revisions
