Project

General

Profile

Actions

Sales playbook

Stages

  1. Lead - an inquiry or an outbound contact.
  2. Qualified - budget, authority, need and timeline are confirmed.
  3. Proposal - proposal and estimate sent.
  4. Negotiation - scope, price and legal terms.
  5. Won or Lost - always record the reason.

Rules

  • Log every call and email as a note in the CRM.
  • Discounts above 10% need approval from the head of sales.
  • Fixed-price offers need an estimate from the delivery team.
  • Update 2026-06-12: Needs clarification from the client, asked in the shared channel.
  • Update 2026-06-30: Started working on it, will post an update after the first run.
  • Update 2026-08-05: Ready for review.

Updated by Zoe Schmidt 3 months ago · 4 revisions